Small Business Spotlight: The Branch Boutique

13 Mar / 2025

Located in Southaven, Mississippi, The Branch Boutique is a women’s clothing store providing affordable, trendy outfits for any occasion. Owner Alisha Keene opened the boutique online in 2021 before purchasing a storefront located at 6582 Getwell Road the following year. 

The journey to The Branch began in a department store when Alisha was transitioning from the junior’s section to the women’s. She was disappointed to find styles that seemed more fitting for her grandmother than someone her age. She wanted clothes that felt simple, stylish and those that fit into her lifestyle and budget as a mom of three. That’s when it hit her – why not create a space for ladies like her who want quality clothes that are trendy, comfortable and affordable? And so, The Branch was born – a clothing store for women who deserve to feel as amazing as they look. 

Visit The Branch’s Facebook, Instagram or website to view the latest offerings, and pay the store a visit the next time you’re in DeSoto County, Mississippi!